Future-proofing your higher ed website starts here.
Your website is your most important marketing asset, and it’s on 24/7.
Higher ed websites aren’t just digital brochures—they’re strategic assets that must evolve with shifting student behaviors, AI-driven search, and institutional complexity. Whether it’s future-proofing your content for AI, optimizing enrollment-driven UX, or ensuring your brand is protected across an entire university system, we build websites that work for today and lead for tomorrow.
Web Strategy & Discovery
For institutions that need clarity before they build.
- Web Discovery: Align stakeholders, define goals, and develop a strategy that makes your website a high-performing institutional asset.
- Web Audit & Strategy: Identify what’s working, what’s broken, and what needs to evolve across UX, governance, and content strategy.
- SEO Strategy Audit: Optimize your digital presence with data-driven SEO strategies that improve visibility and user engagement.
- Hosting & Maintenance: Scalable, secure, and optimized hosting solutions that ensure reliability and compliance.
Web Design & Development
For institutions that need a website as compelling as their brand.
- UX/UI Design: Intuitive, audience-first design that creates seamless navigation and engagement.
- Information Architecture: Content structuring that eliminates sprawl, improves findability, and simplifies governance.
- Copywriting: Crafting brand-aligned messaging that speaks to the right audiences.
- Front-End & CMS Development: Custom web development focused on performance, load times, accessibility (ADA, WCAG2.2), and long-term maintainability.
Scalable, Custom Builds
For institutions that need websites built to last—and to lead.
- EDU Redesign: Website transformation that prioritizes user experience, storytelling, and strategic impact.
- Campaign Landing Pages: High-converting, enrollment-focused landing pages designed to support marketing campaigns.
- Microsites: Dedicated web experiences that bring high-impact storytelling and campaign messaging to life.
Why work with SimpsonScarborough?
Unlike agencies that focus only on visuals, we build high-performing, strategically engineered websites that integrate brand, marketing, and enrollment priorities while solving the biggest digital challenges in higher ed—governance, content management, and future-readiness.
"After anxiously awaiting the new site, I was thrilled to see what you’ve created.
St. Edward's University Community Member
