Our senior executives are some of the most prolific speakers on marketing in higher education. On this page, you will find their presentations on crisis communications, branding, market research and dealing with the media to name a few.
Augment your knowledge of marketing, branding, differentiating and positioning by reading a few of our favorite articles and scholarly books, listed on this page.
We publish a monthly newsletter to help keep you up to date on news in higher education, job opportunities in higher education, upcoming conferences and our firm’s services. We archive all of our newsletters on this page.
Cool Stuff Colleges are Doing Online
We have compiled a list of innovative communications colleges and universities implement on the internet.
We have compiled a comprehensive list of request for proposals, from large, public universities to small, private community colleges.
Examples of Organizational Charts
Here you will find examples of marketing organizational charts from institutions all over the nation, including charts for departments like Alumni Affairs, Public Relations, and University Communications.
“The alumni study SimpsonScarborough conducted for LBS has affected our strategy in a variety of ways and we plan to repeat the study in two years.”
Ilona Cains, Senior Alumni Relations Manager
London Business School
"SimpsonScarborough is unique in the ability to research and strategize with a personal touch. The knowledge of higher education is superb, their level of engagement is unfailing and your team will absolutely enjoy the experience. There's no rule against having a little fun while getting a great job done!"
Joe Lunardi, Assistant Vice President, Marketing Communications
St. Joseph's University